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Leadership and management aren’t the same thing. A lot of founders love leading-casting vision, making big moves, rallying people to a cause. But managing? That’s where the energy dies.
If you’ve ever walked into your office pumped about the day, only to be hit with a fire, a team issue, or a “quick” check-in that drains 90 minute, you know what I mean. But here’s the truth: if managing your team is draining, it’s not the people, it’s the system.
Most “managing” is really just cleaning up messes that better systems would’ve prevented. That’s why great leaders invest in building systems that scale people. Clear scorecards. Weekly rhythms. Ownership standards. Culture reinforcement. The goal isn’t to have fewer people problems. It’s to build fewer dependencies.


You are an entrepreneur with at least 50% ownership of your company and decision-making rights.
You have a team of at least 5 full-time employees.
Your business operates at least $20K in monthly revenue.
You are able to travel to Phoenix 3x per year for workshops.
You have more interest in leading a company and want to build a business where you don’t manage people.

A strong community of entrepreneurs that aim to lead, not manage.

We host four events per year, three GSD Conferences (GSDCON) and one Retreat for A-Class members.

Access to resources for you and your team to run your business effectively.

Regular scheduled education and accountability calls to enhance your learning and operations.

Small groups that meet monthly to optimize business efficiency and KPIs.

24/7 online access to your community, training and resources at the GSD Company.

Formerly Loud Rumor.